Monday, 23 August 2010

It isn't the subject line that is the problem with your deliverability

If you still believe the Hype and think your subject line is what is stopping your message getting through to the inbox then your are very much mistaken. This article will explain why...

Amplify’d from blog.emailexperience.org
Dirty Words and the Spam Filter

Dirty Words and the Spam Filter


Monday, August 23, 2010 by
Kelly Lorenz
warned
  • “Free”
  • “Percentage off”
  • “Urgent”
  • “Buy now”
  • ALL CAPS
  • Special characters (!, %, $, @, *….)
  • “Click here”
  • And on and on…
But, here’s the thing: They’re not hurting you and haven’t been for a while now.
rejected
For years senders have been warned away from utilizing “spammy” words that could cause their emails to end up in the spam folder or outright rejected at ISPs. These words (and punctuation) include: Read more at blog.emailexperience.org
 

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